Top 10 Tips for More Engaging Video Content [INFOGRAPHIC]

TOP 10 TIPS FOR MORE ENGAGING VIDEO CONTENT YouTube is the perfect platform for online videos for lots of reasons, here are three: Every day people watch hundreds of millions of hours on YouTube, generating billions of views It’s the second largest search engine on the internet It provides an analytics interface that allows users…

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Start with Why: A Digital Marketing Framework

“People don’t buy what you do, they buy why you do it” – Simon Sinek If you haven’t yet seen this powerful TED talk from Simon Sinek then stop reading right now, and go and watch it. At the heart of this powerful presentation is the idea that is at the core of all effective marketing…

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The Democratisation of Information (and how it affects your profession)

There’s no doubt about it. The rise of information technologies and the Internet has brought with it many changes. We now feel closer and more connected to the wider world than we ever have before and today we have at our literal fingertips access to more information in our wirelessly connected smartphone in our pockets…

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Why You Need to Just Be Yourself // Professional Service Firm Marketing

“Be yourself. Everybody else is already taken.”  – Oscar Wilde So, you’ve undoubtedly heard the above quote a few times before but when it comes to online video marketing for professionals no truer words have been spoken. Once you realise that your business, your brand, and the service that you and your team provide your…

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