Category Archives: Podcast
Getting Your Voice Heard Online with Story
EWS Ep #46: Getting Your Voice Heard Online with Story My guest today is passionate about empowering purpose-driven women leaders and change-makers to help them tell their story for greater exposure and impact. She’s worked across a wide of range of traditional media and PR publications and organisations over her career and has…
Building a Personal Brand through Story
EWS Ep #45: Building a Personal Brand through Story In this episode, I am joined by none other than Chris Ducker – proud Brit, leading entrepreneur and someone I’m pleased to consider a mentor. Chris is a serial entrepreneur and author of the bestseller, “Virtual Freedom”, and his new book released not to long ago…
4 Brand Story Prompts
EWS Ep #44: 4 Brand Story Prompts In today’s solo episode, we’re going to talk about 4 of the most popular brand story types. And how you can think about these to prompt your own brand storytelling. Back in episodes 19 & 20, I unpacked Christopher Booker’s 7 Basic Plots for Stories in general.…
Understanding The 4 Stories for Work
EWS Ep #43: Understanding the 4 Stories for Work In today’s episode, I speak with Gabrielle Dolan, author of the book ‘Stories for Work; the Essential Guide to Business Storytelling’. Gabrielle is on a mission to change the way we communicate in business and is considered a global thought-leader on authentic leadership and business storytelling. …
Storytelling and Philanthropy
EWS Ep #42: Storytelling and Philanthropy My guest today has helped share stories in the social sector for over a decade. and has worked across not-for- profit, private and public sectors, writing for and consulting to start-ups, NGOs, trusts and foundations, state and federal government departments and private corporations. She’s also written The Sydney Morning Herald, The Age, Management…
EWS041 – The Social Story Project
EWS Ep #41: The Social Story Project Today we’re going to be telling a story about telling a story. For the last 8 years my business, Innovate Media, have been working with businesses locally and around the country to tell their stories through video. Last year, in 2017, we launched something a little different and…
The 4 Pillars of Story
EWS Ep #40: The Four Pillars of Story In today’s episode, I’m taking you back to one of my favourite moments in this podcast series so far. Back in episode 9 of Engage With Story I had the chance to sit down with one of my film-making and storytelling inspirations Patrick Moreau from production company…
The Online Video Strategy Blueprint: My Story
EWS Ep #39: The Online Video Strategy Blueprint: My Story A special episode today as I share with you a little more about what I’ve been working on lately, along with my own story. I’ve just released my latest eBook ‘Online Entrepreneur’s Video Strategy Blueprint’. …
Why You’re Not the Hero of Your Own Brand Story
EWS Ep #38: Why You’re Not the Hero of Your Own Brand Story In today’s short episode, I address a common error so many businesses I see are making when marketing their brand, or communicating their brand story. You are not the hero of your story. In this episode: Heroes are flawed WIIFM…
Give your story legs with my Story Strategy Framework
EWS Ep #37: Give your story legs with my Story Strategy Framework In this episode, we talk about the three things underpinning the success of your storytelling for business. In business story can sometimes end up becoming just another tactic, potentially noise before defeat. That’s why you need to story strategically. …
