Creating a video marketing plan for business shouldn’t be complicated, but it should be necessary. In this episode of the Engage Video Marketing Podcast, I’m going to share with you a simple way to create a video strategy or video marketing plan for a business in 7 minutes.
In this episode we cover:
The 7 Minute Video Marketing Plan:
- Audience
- Who are you trying to reach?
- Goals
- What are you trying to achieve?
- Content
- What do they need from you to take the desired action?
- Distribution
- How and where will you reach them with your videos?
- Optimization
- What steps will you take to maximise the success of your videos when published?
- Metrics
- What are your measures of success for this plan?
- Production
- Based on the above, what videos will you make and how?
Join our conversation at Online Video Strategy Community on Facebook.
If you found this episode of value I’d love for you to reach out and let me know on instagram @engage_ben or email podcast@engagevideomarketing.com
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