EWS Ep #21: Using Story to Attract Your Tribe

My guest today is someone who exudes energy and authenticity. She’s had a rich history in the corporate sector owning and running a national media training & recruitment agency, along with a wide ranging career across the sales and training services sector. She’s a CEO, a workshop facilitator, a storyteller and at times… a comedian.

Ultimately, she’s passionate about helping people to thrive in their business and career, to play a more successful and enjoyable game by humanising the way we communicate and do business.

She is Sue Parker – Founder of Dare Group Australia.


In this episode

  • How comedy and storytelling really are powerful tools to use in business and life
  • We talk about the importance of relevance to really connect
  • The walls are broken down as we explore how being vulnerable and telling stories that are maybe a bit hard to tell, is so incredibly powerful
  • How the simple act of ‘asking questions’ can help us be better storytellers in business and in life.

Links in this Episode

Sue Parker on LinkedIn

Dare Group Facebook Page

Dare Group Australia