EWS Ep #43: Understanding the 4 Stories for Work
In today’s episode, I speak with Gabrielle Dolan, author of the book ‘Stories for Work; the Essential Guide to Business Storytelling’. Gabrielle is on a mission to change the way we communicate in business and is considered a global thought-leader on authentic leadership and business storytelling.
She’s worked with thousands of high-profile leaders from around the world, helping them to become better leaders and communicators using the art of business storytelling.
[ctt title=”I don\’t think we\’re at the point where we\’re using too many stories, I think we\’re at the point where we\’re using the word story incorrectly @GabrielleDolan1″ tweet=”I don’t think we’re at the point where we’re using too many stories, I think we’re at the point where we’re using the word story incorrectly @GabrielleDolan1 http://engagevideomarketing.com/episode43″ coverup=”ElI0t”]
In this episode:
- The importance of using personal stories in a work context
- How to figure out what stories to tell in the first place
- The 4 types of business stories that you’ll need up your sleeve
- The areas of business storytelling that most people really struggle with.
Links mentioned in the show:
Free 3 part video course ‘Foundations – by Engage Video Marketing’. Click here for instant access to get started.