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3 Ways to Better Understand Your Audience

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In this episode I’ll be sharing with you three main tactics you can consider using or implementing for your clients to help gain a clearer insight into your audience backed up by real data. And let me tell you, there’s a saying that goes something along the lines of  “The data never lies” and this couldn’t be more true for an online video strategy.

In this episode we cover:

  • 3 main customer research strategies
    • Audience Surveys
    • Keyword Research
    • Trend Analysis
  • My Go-To keyword research tools:
    • Keywords Everywhere
    • TubeBuddy
    • YouTube / Google Search Suggestions

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