Search engines love it. Social media platforms have embraced it. Your audience can’t get enough of it. Online video is everywhere, but how is your brand using video?

Too often businesses approach video in entirely the wrong way, they invest in production but just fail to see the results.

Check out the recording below of my complete live workshop from WordCamp Sunshine Coast (2016).
In this workshop I’ll walk you through my 7 Elements for an Effective Online Video Strategy and introduce you to the importance of developing a clear strategy that works seamlessly with your overall marketing strategy before you even think about rolling the camera.