Kate Toon, expert copywriter, and search optimization engine legend, joins us in this episode as we explore the world of SEO. Kate is a writing entrepreneur, popular coach, speaker, and podcaster. She established a digital education business called The Recipe for SEO Success and the Clever Copywriting School which have helped more than 8,000 small businesses worldwide.

In this episode

  • Kate’s journey of how she came into the world of copywriting and SEO.
  • What is SEO?
  • The secret to good SEO and the thought process behind it.
  • Improving your website SEO ranking in Google.
  • Where does video fit in the world of SEO?
  • Things to consider before making a video.
  • Tips to increase your YouTube video rankings.
  • Importance of video transcripts in SEO.
  • Making your videos rank above google ads on the first page of search engine results.
  • The value of embedding videos in other social media platforms to Google search results.
  • The future of SEO
  • Ideas on how to communicate with your audience on your website.

Links mentioned in the show

Kate Toon Website

I love SEO with Kate Toon

Free Course: SEO Nibbles

$10 off on Rev

Foundations Course