In this week’s episode of the Engage Video Marketing Podcast we’re jumping into the strategies and tactics when it comes to smart video repurposing and in particular how my guest today repurposes YouTube videos so her (and her clients) can show up on more platforms and grow their reach way faster.
As a Youtube strategist, Trena, who has a Master’s Degree in Business, helps online business owners develop a YouTube strategy that allows them to scale their business, by driving more leads with the right videos! Her Youtube videos are her sales team and they do the heavy lifting for free, they are working for her 24 hours a day 7 days a week!
In this episode we cover:
- A short intro to Trena and what she does.
- The areas where most business owners or entrepreneurs struggle when it comes to cutting through the noise.
- The heart of growth in business usually comes from reach… more people aware of you and how you can help them… so why is it so hard?
- How video play in to this.
- Why video is such a powerful tool.
- How video is used to increase reach and impact.
- Her approach on Pinterest video.
- Factoring in email campaigns and email list in video strategy.
- The process on how to repurpose video.
- Recommended tools.
- Examples or case studies.
Links mentioned in the show: