When it comes to YouTube optimization, one of the things that I see most commonly underutilised is the YouTube descriptions. But how important are YouTube descriptions now anyway, and how can we maximise that space in order to set up our videos for maximum success?
In this episode we cover:
- The importance of keywords and key phrases.
- Identifying popular keywords and phrases using Google Trends, Google Ads Keyword Planner, and TubeBuddy.
- Using Timestamps or Chapter Markers.